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Article: Four reasons why incense was popular during the Heian period

Four reasons why incense was popular during the Heian period

How are you doing?

Have you ever wondered why incense became popular during the Heian period?
Here we will explore four reasons why.

1. The scent of Buddhist ceremonies
Fragrant wood was introduced to Japan from China along with Buddhism during the Nara period. In the Heian period, it continued to have the same strong religious meaning and was used for prayer and warding off evil .

2. The scent of hobbies
It was fashion, grooming, and taste . I think it's what we now call a "Signature Scent " (a scent that expresses oneself) . In her book "The Pillow Book," Sei Shonagon lists three scents that make her heart flutter - moments that make her flutter .

When you're lying down alone listening to a nice incense .
The time to wash your hair, put on makeup, and put on clothes infused with incense.
Even when no one is watching, whenever I hear the scent, my heart always feels so happy.


Is Marie Kondo, the tidying consultant known as KonMari, the modern-day Sei Shonagon?

3. It is a sign of power and education , that is, of a noble person.
At that time, and even today, the raw materials for traditional incense were imported, so the wealthier the family, the more they could obtain the higher quality premium ingredients.

4. Deodorant
It doesn't sound bad, but it's actually a way to deal with body odor. It's said that Heian people (aristocrats) didn't have the habit of bathing except for purification ceremonies to offer prayers to the gods and Buddhas, and they kept their own scent by burning incense on their bodies, hair, and clothes .

How was it?
Even today, the reasons for using fragrances, not only incense but also aromas and perfumes, have probably not changed much from 1,000 years ago.

Have a Scentful Day!



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